Introduction and Table of Media Literacy ActivitiesDefining Media Literacy and Critical Media Literacy1. Foundations of the United States Political SystemDemocracy in Social Media Policies and Community StandardsThe Internet as a Public Utility21st Century Women STEM InnovatorsMedia Coverage of the RoyalsRepresentations of Native Americans on Film and in Local History Publications2. The Development of United States GovernmentPromoting a Declaration of Independence on Social MediaMarketing and Regulating Self-Driving CarsRepresentations of and Racism Toward Black Americans in the MediaPolitical Debates Through Songs from Hamilton: An American MusicalTweeting the Bill of Rights3. Institutions of United States GovernmentHollywood Movies About the Branches of GovernmentWriting an Impeachment Press ReleaseHow Members of Congress Use Social MediaPolitical Impacts of Public Opinion PollsDesigning a Website for a New Political Party4. The Rights and Responsibilities of CitizensImmigration in the NewsPortrayals of Immigrants in Television and FilmEvaluating Information About COVID-19Women Political Leaders in the MediaMedia Use by Advocacy Organizations and Special Interest GroupsDigital Games for Civic EngagementSocial Media and the ElectionsMedia Spin in the Coverage of Political DebatesCelebrities' Influence on PoliticsPolitical Activism Through Social MediaRecruiting Workers for Public Sector JobsImages of Teachers and TeachingTransgender Representation in the MediaMedia Framing of the Events of January 6, 2021Music as Protest ArtPACs, Super PACs, and Unions in the Media5. The Constitution, Amendments and Supreme Court DecisionsMedia For and Against ProhibitionThe Equal Rights Amendment on Social MediaNews Stories and Advertisements from the Civil WarRepresentations of Gender and Race on CurrencyTweeting For and Against the Equality ActReading Supreme Court Dissents AloudDebating Cameras in the Courtroom6. The Structure of State and Local GovernmentNative American Mascots and LogosWriting a Constitution for the InternetMilitary Recruitment and the MediaYour Privacy on Social MediaState Government Use of Media During the COVID-19 PandemicGendered Language in Media Coverage of Women in PoliticsEnvironmental Campaigns Using Social MediaTrusted Messengers, the Media, and the PandemicCampaigning for Political Office on Social MediaAdvertising the Lottery Online and In PrintLocal Government and Social Media7. Freedom of the Press and News/Media LiteracyPress Freedom in the United States and the WorldThe News from All SidesInvestigative JournalismNews Photographs & Newspaper DesignUncovering Reporters' PerspectivesImpacts of Social Media Recommendation AlgorithmsDetecting Fake NewsConducting Critical Visual AnalysisMemes and TikToks as Political Cartoons

Impacts of Social Media Recommendation Algorithms

Recommendation algorithms, built into social media media platforms, Internet search tools, e-commerce sites, and other digital applications, influence people's behaviors and choices on a daily basis in largely unnoticed ways.

While algorithms are simply "instructions for solving a problem or completing a task" (Rainie & Anderson, 2017, para. 2), they can be used to shape thinking and behavior by doing things like suggesting "products, services, and information to users based on analysis of data" (Voice Tech Podcast, Medium, June 25, 2019, para. 2). For example, social media platforms use recommendation algorithms to determine what you should see on their sites (e.g., posts, sponsored ads, people) based on data about what you have viewed, bought, or done before.

The goal of recommendation algorithms is to keep you on the site, app, or platform as long as possible to make more money. Advocates hail the convenience of personalized digital experiences, while critics worry that users experience only a narrow range of suggestions and choices.

Image preview of a YouTube video
Watch on YouTube https://edtechbooks.org/-aoDN

In these activities, you will examine YouTube's recommendation algorithm and then design your own.

Activity 1: Evaluate YouTube's Recommendation Algorithm 

Activity 2: Design a News Recommendation Algorithm

Additional Resources

Connecting to the Standards

  • Massachusetts Civics & Government Standards
    • Evaluate the benefits and challenges of digital news and social media to a democratic society. (Massachusetts Curriculum Framework for History and Social Studies) [8.T7.4]
  • ISTE Standards
    • Digital Citizen
      • 2d. Students manage their personal data to maintain digital privacy and security and are aware of data-collection technology used to track their navigation online.
    • Knowledge Constructor
      • 3b: Students evaluate the accuracy, perspective, credibility and relevance of information, media, data, or other resources.
      • 3d: Students build knowledge by actively exploring real-world issues and problems, developing ideas and theories and pursuing answers and solutions.
    • Creative Communicator
      • 6a: Students choose the appropriate platforms and tools for meeting the desired objectives of their creation or communication. 
      • 6b: Students create original works or responsibly repurpose or remix digital resources into new creations.
      • 6d: Students publish or present content that customizes the message and medium for the intended audiences.
  • DLCS Standards
    • Interpersonal and Societal Impact (CAS.c)
    • Digital Tools (DTC.a)
    • Collaboration and Communication (DTC.b)
    • Research (DTC.c)
    • Human and Computer Partnerships (CS.b)
  • English Language Arts > History/Social Studies Common Core Standards
    • CCSS.ELA-LITERACY.RH.6-8.7
    • CCSS.ELA-LITERACY.RH.9-10.7
    • CCSS.ELA-LITERACY.RH.11-12.97